December 17, 2021

ITV are inspiring the future

December 17, 2021

Earlier this year  ITV announced that they were partnering with our Inspiring the Future programme. Over 10,000 young people have already benefited from meeting an ITV volunteer and having the chance to ask them questions about their job and career route. There is such an amazing range of staff who work across the ITV group, […]

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December 14, 2021

HEPI publishes blog on the importance of tackling stereotypes at a young age

December 14, 2021

This article has been published today by the Higher Education Policy Institute (HEPI). HEPI is the UK’s only independent think tank for higher education, and aims to shape higher education policy debate through evidence. New research on the stereotypes formed at a young age, their long-term impacts and what can be done to tackle them […]

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November 25, 2021

Programme for primary aged children launched by the Australian Government

November 25, 2021

On 24th November the Australian Government launched a national initiative to broaden primary-aged children’s horizons and raise their aspirations, citing our research on the importance of starting early. Having previously established programmes to support career aspirations of secondary and college students, the Career Industry Council of Australia is working with the National Careers Institute to […]

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November 16, 2021

New Danish female leadership campaign inspired by #RedrawTheBalance

November 16, 2021

Inspired by our Redraw The Balance video highlighting gender stereotyping in primary schools (viewed over 100 million times), a new campaign in Denmark looks at the lack of female leaders represented in the media and calls for children to get access to such female role models.  ‘Rollemodeller for Alle’ was launched last week by Danish organisations Female Leadership Academy and Kvinde […]

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October 8, 2021

ITV news reports: why workplace role models matter in primary schools 

October 8, 2021

The impact of giving primary school children the chance to meet people from beyond their immediate networks has been featured across 11 ITV regional news channels.   Copyright: ITV News The reports show children from local schools taking part in Primary Futures activities, drawing pictures of what they want to be when they grow up, talking about what […]

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October 4, 2021

Our Future Derby: New findings from ground-breaking regional project

October 4, 2021

Latest research from the Our Future Derby project shows a vitally positive impact on children’s motivation and aspirations at a time when children faced unprecedented challenges in their education.  The Our Future Derby project was launched in 2019 to expand children’s horizons, challenge stereotypes, and enhance social mobility. It was commissioned and funded by the Opportunity […]

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September 8, 2021

Improving Social Mobility – why you can’t be what you can’t see

September 8, 2021

As life begins to open up again and schools return to some sort of normality, the sense of new term, new start is greater than usual this year. So too, the need to re-engage children with learning and the wider world around them is more pressing now than ever. In this short new video, Social […]

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July 21, 2021

Redrawing the Balance in South Africa

July 21, 2021

We launched our 2 minute Redraw the Balance video in 2016 to show the ingrained gender stereotypical views children often have and the importance of tackling these at primary school. The video has been remade in Denmark, China and Canada and South Africa is the latest to recreate the concept. This new version was produced by VVOB […]

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